Art of the West

Art of the West Magazine has been featuring new and established artists, bringing to you the beauty, the excitement, the deep roots of your heritage through a wide variety of western art subject matter.

Art of the West covers landscape and seascapes, Native American art, mountain men art. and “cowboy” art, from the old wild west days to the working cowboy of today.

Challenge:

With new ownership, Art of the West Magazine was seeking a new web design that would also take the manual off line burden of managing subscriptions, renewals, and ultimately product sales, and leverage the speed and efficiency of an online solution.

With decades of content living on a traditional HTML site but with no CMS in place, the biggest challenge was migrating 100’s of articles, 1000’s of individual artworks, and creating an informative, and inviting new space.

Results at a Glance

532

Total Content Categories

363+

Pages/Posts Migrated

1,770+

Images of Artwork Added

The Results

DOJO worked closely with the Art of the West team to design a website that showcased the beautiful artworks their magazine covers.  The website made browsing, sorting and reading articles a breeze while also adding the functionality to purchase books online, add new advertising revenue possibilities and include an online subscription tool for readers.